Specialized Master in Management of Cultural and Artistic Activities (in partnership with the University of Ca' Foscari, Venezia)

“Today, culture and the arts are a full-fledged economic sector. It requires special know-how and expert knowledge. Over the past two decades, cultural activities and institutions have experienced dramatic growth. Careers in the field have undergone a complete transformation in both the private and public sectors. The hallmarks of this transformation include new ways of assessing the value of cultural products, appreciating the diversification of sources for financing, understanding new methods of increasing public appeal, and most notably, a heightened emphasis on budgetary priorities. In this context of financial rationalisation, a strong need has developed for a reassessment of the sector. The majority of book publishing, news, multimedia, theatre, television and cinema is produced by multinationals that now look for “enlightened” managers. Companies that produce and disseminate cultural goods and activities strive to recruit high-level managers who are capable of developing their activities and creating and overseeing cultural production. A trailblazer in the arts and culture management arena, this Specialized Master offers the additional advantage of a double-degree: the Specialized Master degree from ESCP Europe (conferred by the French “Conférence des Grandes Ecoles”), and the Master di II livello of the Università Ca’Foscari Venezia."