Chair of Marketing

Biography

 

Education:

1983 - 1989
Universität des Saarlandes, Saarbrücken

• studies in Business Administration
• graduated as a Diplom-Kaufmann

1989 - 2000
Freie Universität Berlin

• PhD studies in Marketing
• graduated as Dr. rer. pol.

1995 - 2001
Freie Universität Berlin

• Habilitation, studies in Business Administration
• graduated with venia legendi in Business Administration

 

Employment:

1984 - 1989
Universität des Saarlandes

• Research Assistant in the Department of Business Computing

1989 - 2000
Freie Universität Berlin

• Research Assistant and Lecturer in the Department of Marketing

1997 - 1998
UWS University of Western Sydney (Australia), School of Marketing, International Business and Asian Studies (MIBAS)

• Visiting Academic

Since April 2000
ESCP Europe Campus Berlin

• Professor of Marketing
• Academic Director of Central European MBA (CeMBA)

 

Membership:

• Editorial board for 'Business-to-Business-Marketing', Gabler Verlag
• Editorial review board for the Journal of Business Market Management (JBM)
• Board of reviewers for Industrial Marketing Management (MIM)
• Verband der Hochschullehrer für Betriebswirtschaftslehre e.V. 
• Schmallenbachgesellschaft für Betriebswirtschaft e.V.
• Deutscher Hochschulverband

 

Company Projects:

• IBM Deutschland GmbH
• Siemens AG, Munich and Boston
• Deutsche Telekom AG
• DaimlerChrysler AG
• mg technologies ag
• Ticona GmbH

 

Publications:

[link]