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Federica Simionato
Master Admission Coordinator

Phone: +39 011 6706129
Mobile Phone: +39 347 7851211
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Master in International Food & Beverage Management

Structure, Content, Methodology

Your international recipe for a global career in the Food & Beverage sector as Manager or Entrepreneur: the ESCP Europe Master in IFBM

 

The right place to be: Italy and France, countries of excellence in the Food and Beverage sector

The Master in IFBM is a fully English track taught by the ESCP Europe Business School over 1 year in 2 countries: Italy (Turin) and France (Paris).

The programme starts each year in September. Begin your application now

Choose "Master - Master of Sciences" menu in the "Admission" section after having created your account

 

 

Timeline of the Master in International Food & Beverage at ESCP EUROPE

 

 

ESCP Europe and its perfect ingredients: prestigious Business School, outstanding Faculty, strong link with the Business World

The Master in IFBM is an intensive full-time Master, for a total of 450 hours of classes delivered by ESCP Europe, the unique Business School with a European Identity and a Global Perspective.

You will have the chance to study across Italy and France, excellences in the Food & Beverage sector, in one of the most well-recognised Business Schools in the world with triple accreditation from AACSB, Equis and AMBA: ESCP Europe.

All the Professors and Facilitators involved have a strong professional background with many years of work experience in their field of competence (e.g. Functional Director, Company CEO, Partner in Consulting Companies, etc) and an international academic curriculum and background. For this reason the learning approach of the Master in IFBM is truly businesslike with a real link to management matters.

In addition the link to the business environment of the Master in IFBM is boosted by Testimonials from the corporate network (such as Ferrero, Barilla, Lavazza, Cameo, Grom, etc), who will bring their professional experience and food & beverage expertise into class.

The Master in IFBM will propose a well-balanced methodology, encompassing and combining highly interactive lectures and professional experience with a final Master’s Thesis and an International Internship to apply management knowledge and methodological skills to a specific research subject.

A powerful mix: Management skills and Food & Beverage industry experience

Students during a class at ESCP Europe Business School

 

The International Master in Food & Beverage Management will focus on the Food & Beverage industry with a trans-national approach, and cover all the fundamental competences needed to succeed in the Food & Beverage sector.  During our learning journey you will have the opportunity to strengthen your general Management skills through the intensive Core Modules, while expanding your knowledge and experiencing the workings of the Food & Beverage industry through the Advanced Modules. This perfect mix will help you to build your future career step by step and become a manager or an entrepreneur in the Food & Beverage sector.

Modules of the 1-year Master: Overview

 

Core Modules: General Management in the Food and Beverage industry

  • The F&B Industry Outlook - Opening module
  • Financial Accounting in F&B
  • Restaurant Management: co-managing a cost center and a profit center
  • Understanding Food and Beverage's Financial Challenges
  • Managerial Economics: macro and micro trends in F&B
  • Marketing Principles in F&B
  • Corporate Strategy: successes, failures and challenges in the F&B industry
  • Supply Chain & Operations in the F&B industry
  • HR Management & Cross-Cultural Dynamics in F&B
  • International Business Law
  • Language courses (optional)

 

Advanced Modules: Drill-down in the Food & Beverage industry

HR & Intercultural Challenges

  • Negotiation in a Intercultural Context
  • Managing International Teams
  • Effective Communication


Marketing Management

  • Strategic Marketing & Branding in F&B
  • Marketing Planning & Communication Management
  • Customer Experience: the international Consumer
  • Digital strategy for F&B
  • Luxury in the F&B Industry

 

Sales & Retail Management

  • Sales Management in F&B
  • Trade, Retail & Category Marketing in the F&B industry


Strategy & Innnovation

  • Marketing of Innovations
  • Family Business & Start-up in F&B
  • New Product Development and Innovation in F&B Industry


Sustainability & Risk Management

  • Sustainability and Risk for F&B Companies