Share this page
| More

News

ESCP Europe in the Press

"Burberry needs to reinvent itself again," says Prof. Voyer
Friday 23 May 2014  (ESCP Europe in the Press)

"Burberry needs to reinvent itself again," says Prof. Voyer

CNBC news asked Ben Voyer to comment on the future of this iconic luxury brand.

How Leaders Can Think More Strategically
Thursday 24 April 2014  (ESCP Europe in the Press)

How Leaders Can Think More Strategically

The Fast Track asked Prof. Davide Sola to discuss his thoughts on creative leadership and strategic thinking.

The ESCP Europe Executive MBA: Empowering women to aim high
Thursday 17 April 2014  (ESCP Europe in the Press)

The ESCP Europe Executive MBA: Empowering women to aim high

The European Executive Education Review spoke to Delphine Manceau, Dean of Executive Education at ESCP Europe, to discuss how our MBA programme can help female corporate leadership.

Academia is disconnected from the real world
Friday 11 April 2014  (ESCP Europe in the Press)

Academia is disconnected from the real world

Prof. Terence Tse says that many "business schools have failed to develop curriculums that satisfy the needs of employers."

The Bilbao effect: If you build it, will they come?
Monday 07 April 2014  (ESCP Europe in the Press)

The Bilbao effect: If you build it, will they come?

Prof. Terence Tse discusses the dramatic urban regeneration of the Spanish city Bilbao, and what it could mean for other cities around the world.

The secret to Poundland's success
Saturday 22 March 2014  (ESCP Europe in the Press)

The secret to Poundland's success

MSN Money cites Prof. Ben Voyer in a piece looking at why the UK discount chain has experienced continuing high-street success.

ESCP Europe 'most read' in Energy Policy Journal
Monday 17 March 2014  (ESCP Europe in the Press)

ESCP Europe 'most read' in Energy Policy Journal

Six contributions to the Energy Policy Journal's special edition 'Oil and Gas Perspectives in the 21st Century' listed in the publication's Top 25 most-read articles

Chanel opts out of fashion's love affair with online shopping
Tuesday 11 March 2014  (ESCP Europe in the Press)

Chanel opts out of fashion's love affair with online shopping

Prof. Ben Voyer looks at why this luxury brand has avoided selling its clothing range online.

There is no 'one size fits all' approach to global marketing
Thursday 06 March 2014  (ESCP Europe in the Press)

There is no 'one size fits all' approach to global marketing

Profs. Ben Voyer and Minas Kastanakis publish research on how marketing campaigns fail to acknowledge vital cultural differences.

Does formula mystery help keep Coke afloat?
Thursday 20 February 2014  (ESCP Europe in the Press)

Does formula mystery help keep Coke afloat?

Dr. Ben Voyer comments on the Coca-Cola company's marketing strategy, saying, "The very idea of mystery attracts attention."

Displaying results 21 to 30 out of 198

Flux RSS