ESCP Europe - London News

Chris Halliburton to be a Fellow of the Marketing Society

Mon, 02 Aug 2010 12:47:00 +0200

We are delighted to announce that Chris Halliburton, Professor of International Management and Marketing at the London campus, has been invited to become a Fellow of the Marketing Society.

This prestigious role is awarded to senior executives; only a select few academics are ever honoured in this way. In total, only 100 leading marketing practitioners are Fellows of the Society.

In their own words: "The Marketing Society is a not-for-profit organisation owned by its members, with over 2500 senior marketers. Over the past 50 years it has emerged as one of the most influential drivers of marketing in the UK business community."

We wish to extend our warmest congratulations to Chris for achieving this status in his field!

To find out more about the Marketing Society, please click here.

MMK students and The Great Generation

Mon, 26 Jul 2010 12:45:00 +0200

Eight ESCP Europe London students have travelled to Uganda this summer to aid the work of The Great Generation, a charity which "mobilises the agency of individuals, civil society and business to help achieve the Millennium Development Goals."

The Master in Marketing and Creativity students are building on the success of the 2009 project organised by The Great Generation to assist their Expert Partner KVTC in becoming a self-sustainable enterprise.

To find out more about their work and to contribute to this great cause, please visit this page.

New vodcasts from ESCP Europe London professors

Tue, 08 Jun 2010 15:02:00 +0200

Continuing our series of vodcast discussions, there are a range of new videos available at the ESCP Europe YouTube channel. Here's a full list of speakers and topics:

Davide Sola

Funding and government support for SMEs

Innovation and growth in SMEs

Growing your business in recession, with tips for entrepreneurs

Marie Taillard

How brands use social media to communicate with their customers

Chris Halliburton

How marketers can respond as consumer confidence improves

How marketing has responded to the recession

Claudia Jonczyk

International mobility among professionals

London MIM students to feature on La Chaine Parlementaire today

Thu, 27 May 2010 17:04:00 +0200

Last week, French TV channel La Chaine Parlementaire filmed a broadcast named 'Europe Hebdo' at the London campus. The show looked at the City of London in terms of its standing as a major business and financial centre, and also features interviews with MIM students and a lecture by Associate Professor, Terence Tse.

You can catch the show in France on Canal 13 TNT LCP Public Senat today at 5pm, 7pm or 9:30 pm (all GMT). For everyone outside of France, we will provide a URL for online viewing very soon.

Alumni Newsletter: May edition

Wed, 26 May 2010 13:24:00 +0200

The latest Alumni newsletter is now available online. Click here to read it!

Summer Courses in London!

Wed, 26 May 2010 11:25:00 +0200

Time is running out to take advantage of our Summer Courses early-registration offer! Students who sign up before 31 May will receive a �150 discount from the full fee. To take advantage of this special offer and to find out more about our three-week intensive programmes, please click here.

CREATE YOUR OWN VIDEO BUZZ!

Fri, 30 Apr 2010 17:43:00 +0200

For the second consecutive year, ESCP Europe appeals to the most creative among you to create THE video that will cause the buzz! The contest is open to all students, alumni and staff of ESCP Europe either alone or as a team.

PRIZE:
1st prize: 1000 �
2nd prize: 600 �
3rd prize: 400 �
Audience Prize: 250 �

YOUR BRIEF: create a video buzz (3 min max) based on Edmund Husserl's phrase "Europe's greatest danger is weariness".
YOUR OBJECTIVE: show the full creativity of the ESCP Europe community taking into consideration the current positioning of the School.
YOUR TARGET: students 20+, young professionals with high potential, managers in Europe and worldwide.

I WANT TO PARTICIPATE: http://escpeurope.grandconcours.fr
Have a look at the 2009 winner: CLICK HERE
Facebook event : CLICK HERE

Deadline is the 16th of May 2010 at 20:00

This is not a professional contest! Just let's get creative! Even with your mobile!
More information and policies: hallaire@escpeurope.eu

Top professionals want careers abroad � and the recession is no barrier

Tue, 27 Apr 2010 11:43:00 +0200

New research reveals elite professionals overwhelmingly want to move abroad � not to escape the recession, but to advance their career in a highly competitive, global market.

The 2010 Hydrogen Global Professionals on the Move Report reveals that for 60 percent of respondents the recession has had �no impact� on their willingness to move overseas, and 94 per cent are either already working internationally, or want to do so.

This groundbreaking study is of 3,155 mid- to senior-level professionals earning an average salary of $125,000 USD and virtually all holding a professional qualification or above � half with postgraduate degrees such as an MBA.

The research was conducted for Hydrogen Group by a consultancy project team from ESCP Europe business school and offers insight into the mindset and motivations of highly qualified professionals at a time of uncertainty and flux in the global recruitment market. It uncovers a clear willingness of professionals to work abroad and explores both the reasons they look to do so and their favoured countries for relocation. However the chosen location don't always match up with where there is most demand for highly qualified talent.

Existing research in this area relates largely to tracking more junior or lower skilled workers, but this report breaks ground by focusing on the migratory patterns of professional level employees, with sector-specific analysis for the professional disciplines of finance, technology, engineering, legal and HR. Among the top findings:

�   Mid- to senior-level professionals are highly mobile high flyers, with some 94 percent of respondents either already working abroad or interested in doing so. They see international experience as a key means of fast-tracking their careers and boosting their personal development. Greater earning potential is not in itself a top priority for this demographic.

�   The economic downturn is not a major factor in middle- and senior-level professionals' mobility, with 60 percent of respondents stating it had no impact at all on their willingness to move overseas.

�   In contrast to research into migration of lower skilled workers, for this demographic moving abroad is not about escaping recession. Their preference is for temporary periods abroad, not permanent relocation, with 64 percent of respondents willing to work in another country for up to five years.

�   The US, UK and Australia are consistently the top countries preferred by this demographic - though in most cases the popularity of certain countries does not correlate with where recruitment demand is greatest (for many sectors, the Middle East and Asia, for example)

�   While more men say they would definitely move abroad, more women are actually in jobs overseas. When asked 'How likely are you to move abroad?' 34 percent of women reported they were already working abroad, compared to 26 percent of men. However, 40 percent of men said they definitely wanted to go, as opposed to only 30 percent of women.

�   Recruitment consultancies were the most popular means of securing jobs abroad, with 28 percent of professionals already overseas having used one, followed by the use of head hunters by 16 percent. In contrast, the majority of respondents not yet abroad but who were interested in doing so (64 percent) were more likely to have simply done internet research about moving overseas, with only 15 percent actually having spoken to a recruitment consultancy.

Commenting on report's findings, Tim Smeaton, Chief Executive Officer of Hydrogen Group, said: "The clear message coming through in the research is if professionals are serious about taking up the opportunities that await them overseas, they need to get serious about what they're doing to make it happen," says Smeaton.
"Surfing the internet will never provide the specialist advice � or facilitate actual job opportunities � that recruitment consultancies and head hunters can provide," he adds.

The research throws into sharp focus that for this elite demographic, international experience is a proactive career and life choice motivated by the desire to fast-track their career, have a better quality of life and further their personal development. Says Smeaton: "The research indicates that greater earning potential is not in itself a top priority for professionals when looking to work abroad. For high fliers already on high salaries, a post overseas has to have the right fit with their overall career and life plan to be worth the move."

He continues: "It's not a case of going where the jobs are, but of where the right jobs are and that's very much the mindset we're seeing in professionals we're placing in roles around the world."

Critically, demand is there for this demographic, particularly in the Middle East and Asia, and that demand is driving the increased mobility of professionals, explains Smeaton: "The world is fast becoming one global market, which means businesses increasingly need to compete for talent on a global scale. We've seen a dramatic increase in our clients looking to hire candidates who already have international experience and who can therefore give the company competitive advantage as they break into new countries and markets."

The research has clear implications for the global recruitment market post-recession, according to Dr Claudia Jonczyk, Associate Professor of Organisation Studies at ESCP Europe. She says: "When things do pick up, the global war for talent will intensify even more, and the companies and countries offering the best conditions � not only financially, but overall with regard to quality of life � will attract the best talent who, as the research indicates, are highly mobile and flexible."

Notes to editors:

The 2010 Hydrogen Global Professionals on the Move Report is based on the results of a major online survey that ran for one month during December 2009/January 2010 and attracted 3,155 responses from professionals of 76 nationalities working in the sectors of finance, legal, HR, engineering, and Technology.

A full copy of the report can be downloaded from the Hydrogen Group website at www.hydrogengroup.com.

The survey was conducted by a consultancy project team from the ESCP Europe business school and examined the opportunities and motivations of middle- and senior-level professionals to working abroad.

The home country of the majority of respondents (46 percent) was the United Kingdom, with the remaining coming from a fairly even spread of countries in Europe, North America, the Middle East and Asia.

The vast majority of respondents (over 65 percent) were mid- and senior-level professionals earning in excess of $76,000 and virtually all held qualifications of a bachelor degree or above. Reflecting the average work experience expected of professionals in middle and senior management positions, over 90 percent of respondents had five or more years' work experience.

Hydrogen is a global specialist recruitment group which focuses on finding and building relationships with the high-quality specialist candidates that client companies have difficulty sourcing themselves. Hydrogen recruits across the professional disciplines of Finance & Accounting, Technology, HR, Legal and Engineering.

www.hydrogengroup.com

ESCP Europe is the oldest business school in the world, founded in 1819 by the Paris Chamber of Commerce and Industry. With five campuses across Europe � London, Paris, Berlin, Madrid and Turin � the School offers a range of specialised masters programmes, a European Executive MBA, and bespoke and open executive education programmes.

www.escpeurope.eu

Contact details

For more information about the 2010 Professionals on the Move report, or to arrange interviews, please contact Margaret Kubicek or Fiona Leslie at Communications Management at the following:

Margaret Kubicek - margaret@communicationsmanagement.co.uk or 01727 737981

Fiona Leslie - fiona@communicationsmanagement.co.uk or 01727 733884

Marie Taillard at the Marketing 2.0 Conference

Mon, 12 Apr 2010 12:00:00 +0200

Marie Taillard, Associate Professor of Marketing at ESCP Europe's London campus, contributed to the 2010 Marketing 2.0 Conference. Her presentation focused on improving brand value, looking at communication and cognition and the gradual building of relevance in the public consciousness.

You can watch her presentation by clicking here.

ESCP Europe graduate to speak at AMBA's May conference

Thu, 08 Apr 2010 17:09:00 +0200

As reported today by The Independent, AMBA's May conference is entitled "Responsible Management for a World in Transition". Hosted in Berlin, it aims to discuss what business education must do as a whole to provide responsible programmes that support the world's economy in a positive, constructive and socially aware fashion.

Due to speak is Lindsey Nefesh-Clarke, an ESCP Europe EMBA graduate and 2009's MBA Student of the Year. Speaking to the Independent, she said:

"A key point I think is that we need to find a way to measure the triple bottom line. At the moment, there's no consistency. We need to look at the metrics and think about how you measure environmental and social factors.

"The environment can't wait, the world food security problem can't wait. Not to do this is to really shirk our responsibilities. This is not wishy-washy 'save-the-world' stuff. We can't any longer have just a narrow focus on financial returns."

To find out more, please click here.