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Faculty member

MERCADO
Simon MERCADO
PhD in Economics, international political economy

Professor
Management
Campus : London

Publications

Articles in Peer Reviewed Journals (PRJ)


MERCADO, S., PARBOTEEAH, P. and Y. ZHAO (2003), On-line course design and delivery : cross national considerations, STRATEGIC CHANGE, N°4, Vol 13, pp. 183-192 (10p.).

MERCADO, S. (2003), The Impact of EU legislation on the marketing of goods and services in the European Union, ZAGREB INTERNATIONAL REVIEW OF ECONOMICS & BUSINESS, N.1/2, Vol. 6, pp. 43-56 (14p.).

MERCADO, S. and D. FLOYD (2003), Will there be a free market in Europe for industries previously controlled by national government?, EUROPEAN PLANNING STUDIES, N°5, Vol. 11, pp. 585-594 (10p.).

MERCADO, S. (2000), Role-plays and pre-managerial business education : a role for cultural role-plays?, JOURNAL OF FURTHER AND HIGHER EDUCATION, N°1, Vol. 24, pp. 117-125 ( 9 p.).

Books and TextBooks


MERCADO, S., WELFORD, R. and K. PRESCOTT (2001), European Business, Harlow, Pearson Education, 4th ed.

Chapters


MERCADO, S. (2010), Doing Business in Western Europe, in: HOOPER M., NEWLANDS D., Global Business Handbook : The Eight Dimensions of International Management, Gower, pp. 243-264 (21 p.).

MERCADO, S. (2002), EU Policies and the marketing of goods and services in the European Union, in: S. SHARMA, An Enterprise Odyssey : Economics and Business in the New Millennium, International Conference Proceedings, University of Zagreb, pp. 1781-1794 (14 p.).

MERCADO, S. (1996), Realities & Myths, in: THORPE R., MCDONALD F. (Eds.), Global Change: Policy & Practice, Manchester Metropolitan Press, pp. 199-215 (17 p.).

MERCADO, S. (1995), Towards A New Understanding of International Trade Policies, in: MACMILLAN J., LINKLATER A. (Eds.), Boundaries in Question: New Directions in International Relations, Pinter, pp. 107-127 (21 p.).

Peer Reviewed Conference Presentations


MERCADO, S., ALBERT-BATT, M. J. and M. FALKENSTEIN (2014), Internationalisation Through International Networks, 26th Annual EAIE Conference, European Association for International Education (EAIE), September, 16-19, Prague, Czech Republic.

MERCADO, S. (2014), Strategies for internationalisation of Higher Education and Collaboration among Western and Asian Universities, a case of UK Strategy & Engagement Models, Proceedings of the APAIE Conference & Exhibition, Asian-Pacific Association for International Education (APAIE), 03/2014, Seoul, Korea, Republic Of.

MERCADO, S. (2014), Understanding How Multiple Stakeholder Attitudes Impact Transnational Education within the Global Education Context, Proceedings of the APAIE Conference & Exhibition, Asian-Pacific Association for International Education (APAIE), 03/2014, Seoul, Korea, Republic Of.

MERCADO, S., LEOPOLD, J., ALBERT-BATT, M. and M. FALKENSTEIN (2013), Strategic Partnerships in Management Education, Proceedings of the 25th Annual EAIE Conference, European Association for International Education (EAIE), 09/2013, Istanbul, Turkey.

MERCADO, S. and L. GIBSON (2012), Evaluating and Enhancing Transnational Engagement (TNE) models, Proceedings of the 24th Annual EAIE Conference, European Association for International Education (EAIE), 09/2012, Dublin, Ireland.

MERCADO, S. (2012), Evaluating and managing partnerships: from assessment to investment/divestment, Proceedings of the British Universities International Liaison Association (BUILA) Annual Conference, British Universities International Liaison Association (BUILA), 02-04/07/2012, Glamorgan, United Kingdom.

MERCADO, S. (2012), TNE, Strategic Partnering and the Case of Central and Eastern Europe, Proceedings of the ABS International & External Relations Conference, ABS International & External Relations, 20/03/2012, London, United Kingdom.

MERCADO, S., GIBSON, L. and K. PON (2011), A New Paradigm for Transnational Education, Unlocking the Hidden Benefits of Partnerships in Globalised Education, Proceedings of the Australian International Education Conference (AIEC), Australian International Education Conference (AIEC), 11-14/10/2011, Adelaïde, Australia.

MERCADO, S. (2011), Is Collaboration The Way Forward ?, Proceedings of the External Relations Group Annual Conference of the European Foundation for Management Development (EFMD), European Foundation for Management Development (EFMD), 01/2011, Alicante, Spain.

MERCADO, S. (2011), Reconceptualising Internationalisation, Proceedings of the Higher Education Academy BMAF Internationalisation Conference, The Higher Education Academy BMAF Internationalisation Conference, 23-24/06/2011, Nottingham, United Kingdom.

MERCADO, S. (2011), Strategic Partnering for International Business Schools, Proceedings of the Asia-Pacific Association for International Education (APAIE) Annual Conference, Asian-Pacific Association for International Education (APAIE), 08-10/03/2011, Taipei, Taiwan, Province Of China.

MERCADO, S., GIBSON, L. and K. PON (2011), The Challenge of Developing a Common Language for Transnational Education, An Analysis of Existing Systems of Classification of Delivery Models, Proceedings of the Australian International Education Conference (AIEC), Australian International Education Conference (AIEC), 11-14/10/2011, Adelaïde, Australia.

MERCADO, S. and M. FALKENSTEIN (2010), International Strategic Partnering for Business Schools, Proceedings of the 22nd Annual EAIE Conference, European Association for International Education (EAIE), 15-18/09/2010, Nantes, France.

MERCADO, S., LEOPOLD, J. and M. J. ALBERT-BATT (2009), Tools and Techniques for Internationalising Your Business School, Proceedings of the 21st Annual EAIE Conference, European Association for International Education (EAIE), 16-19/09/2009, Madrid, Spain.

MERCADO, S., LEOPOLD, J. and S. REEB-GRUBER (2008), Strategies and Tools for Internationalising Your School & Curricula, Proceedings of the 20th Annual EAIE Conference, European Association for International Education (EAIE), 09/2008, Antwerp, Belgium.

MERCADO, S. and J. LEOPOLD (2007), The Development of International Management Education, Proceedings of the 19th Annual EAIE Conference, European Association for International Education (EAIE), 09/2007, Trondheim, Norway.

MERCADO, S. and J. LEOPOLD (2006), Assessing Curriculum Internationalisation, Reflections on the Experience of two UK Business Schools, Proceedings of the 18th Annual EAIE Conference, European Association for International Education (EAIE), 09/2006, Basle, Switzerland.

MERCADO, S., PARBOTEEAH, P. and Y. ZHAO (2005), Cross-Cultural Differences in Establishing Long-Term Relationships, Proceedings of the Annual Conference of the British Academy of Management, British Academy of Management, 09/2005, Oxford, United Kingdom.

MERCADO, S., PARBOTEEAH, P. and Y. ZHAO (2004), Human Resource Management Practices in the New Europe & the Impact of EU Legislation, Proceedings of the Annual Conference of the Academy of Business Disciplines, Academy of Business Disciplines, 11/2004, Fort Myers, United States.

MERCADO, S. (1998), European Union Commercial Policy in the 1990s, Strategy & Process, Proceedings of the Business & Economics Society International Conference, Business & Economics Society International, 07/1998, Rome, Italy.

Papers in Professional Conferences


MERCADO, S. (2015), The Deadly Sins and Virtues of Business School Internationalisation, presented at: , External Relations Group Annual Conference of the European Foundation for Management Development, European Foundation for Management Development (EFMD), March, 25-27, Vancouver, Canada.

MERCADO, S. (2014), Practical Aspects of Transnational Education: UKHE approaches, presented at: , International Conference on Transnational Education, SKVC - Centre for Quality Assessment in Higher Education, May, Vilnius, Lithuania.

Press Articles


MERCADO, S. (2016), How BREXIT could hurt British education, THE WASHINGTON POST.

MERCADO, S. (2016), What Does BREXIT Mean for UK Higher Education?, EFMD NEWS, June 21, 2016.

MERCADO, S. (2014), Business Matters: The Value of Accreditation, INSIDER MEDIA, September 25, 2014.

Contributions on Blogs and Social Networks


MERCADO, S. (2016), What BREXIT Would Do To Britain's B-Schools, in: Poets and Quants @poetsandquants.com/, June 22, 2016.