Martin Kupp is an associate professor for entrepreneurship at ESCP Europe, Paris and a visiting professor at EGP Business School in Portugal and the European School of Management and Technology, Berlin. Before that Martin worked as a program director at ESMT, Berlin and a lecturer and research assistant at the University of Cologne, where he also received his doctoral degree.
Martin’s area of expertise lies in entrepreneurship, strategic innovation, competitive strategy and organizational creativity. He has worked for clients such as Bosch, ThyssenKrupp, Siemens, MAN, Coca-Cola, Deutsche Bank, Axel Springer and Bertelsmann.
Martin’s recent publications have appeared in California Management Review, MIT Sloan Management Review, Business Strategy Review, Journal of Business Strategy, Info Journal, Financial Times, The Economist, The Economic Times of India and the Wall Street Journal. He has appeared as a business commentator on CNBC, and frequently speaks at industry conferences and events. In 2008 he won at the EFMD case writing competition with his case on Celtel Nigeria. He also acts as tutor for the European Case Clearing House (ECCH), where he teaches case writing and case teaching at academic institutions around the world. Since 2012 he serves on the executive board of ECCH. His recent book “The fine art of success” was published 2011 at Wiley and looks at contemporary artists and what managers can learn from them.