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Tuesday 02 February 2010

Launch of the "Journal of Marketing Trends"

The Marketing Trends Association (Paris-Venice Association) launches the Marketing Trends Journal. For the first issue, six articles from papers submitted for the January 2008-2009 Congresses have been selected. In the future, the journal will appear four times per year and will be open to all contributors who submit their papers according to the guidelines.

The Journal of Marketing Trends is published in five languages: English, French, German, Italian and Spanish.

Editorial Board:


Jean-Claude Andreani, ESCP Europe
Umberto Collesei, Università Ca’ Foscari Venezia

China Editor

Taihong Lu, Sun Yat-Sen, University
France Editor
Jean-Louis Moulins, Université Aix-Marseille II
Germany Editor
Klauss-Peter Wiedmann, Leibniz Universität Hannover
India Editor

Abraham Koshy, Indian Institute of Management, Ahmedabad
Italy Editor

Tiziano Vescovi, Università Ca’ Foscari Venezia
Spain Editor

José Mugica, Universidad Pública de Navarra
UK Editor

Chris Halliburton, ESCP Europe London
International Editor

Jean-Claude Andreani, ESCP Europe Paris
Umberto Collesei, Università Ca’ Foscari Venezia

For further information ont the Journal of marketing Trends

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