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Thursday 14 July 2011

The Master in Europe Business Opening Conference

Dear Alumni,

The MEB class of 2012, ESCP Europe’s London campus Director Prof. Patrick Gougeon, and the professors and staff in London are pleased to invite you to the Master in Europe Business Opening Conference. 

Time: 18:00 – 20:00
Date: 5th September 2011
Location: ESCP Europe London campus

We will be welcoming Peter Alfandery*, solicitor/partner of international law firm Reed Smith as our guest speaker, presenting:

"Cultural GPS: Is yours switched on?" 

Mr. Alfandery will discuss:

  • The relevance of Cultural Intelligence (CQ) in today's business world
  • What is ‘culture’ and why is CQ a critical skill for success in business
  • The "trap of similarity" and cultural categorisations: is there a place for stereotyping and generalisations, and what they can teach us?
  • Culture in day-to-day business life - meetings, negotiations, emails and presentations
  • Practical tips for the cross-culturally aware

The conference will be followed by a drinks reception where you will be able to meet our new class of MEB students. You will be asked to briefly introduce yourself and your post-MEB career path in order to show our new students the range of opportunities that may be available to them after they have graduated. It is also a great opportunity to create links between students and Alumni.

I would also like to take the opportunity to introduce myself to members of the Alumni in my new role as Europe-wide Director of the MEB, a position now based at the London campus.

If you wish to attend, please confirm your participation with Alexsandra Jansenberger.

Phone: +44 (0)20 7443 8872

I hope we will have the pleasure of seeing many of you at this event!

Best wishes,
Pascale Martin-Saint-Etienne
International Director of the MEB


Please note that this event is only open to MEB alumni and new MEB students starting in September


*About our Guest Speaker

Peter Alfandary is a solicitor and partner with the international law firm Reed Smith, and also an independent consultant in the fields of Cross-Culture Intelligence and Business Development.

Peter was educated at the French Lycée in London. He received his LLB from The University of Kent at Canterbury in 1974 and his LLM from the London School of Economics in 1976.

Over the past 30 years, Peter has developed a fascination for cross-cultural issues and their importance in building successful business and client relationships. He now lectures regularly on cross-cultural awareness and on comparative business culture, running wokshops and training sessions for both professional firms and multi-national corporations.

Peter is Deputy President of the French Chamber of Commerce in Great Britain and Chair of its Intercultural Think Tank. In 2003, Peter was made Chevalier de la Legion d'Honneur by the French Republic.

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