"Innovation is in the DNA of Lectra"

"Innovation is in the DNA of Lectra and is expressed in our technological advances to serve new business models. For 40 years, it has enabled us to support  fashion industry changes and contribute to the development of our client base.
As part of our commitment to the training of tomorrow's professionals, this desire to innovate has led us to create the "Fashion and Technology" Chair with ESCP Europe. We want to help innovation advance further through education and research in France and abroad, for the benefit of the entire fashion industry."

Daniel Harari,

Daniel Harari, CEO, LECTRA

ESCP Europe / Lectra Chair
Fashion and Technology


The "Fashion and Technology" Chair aims at analysing and promoting, throughout ESCP Europe students and alumni but also a wide communauty interested in these issues, the role of the technology as a catalyst of innovation for the Fashion and Luxury sectors.

Creation: how did this Chair appear?

Lectra is a founding member and historical partner of the Institute for Innovation and Competitiveness (i7) and has long collaborated with i7 and ESCP Europe on issues relating to innovation.

ESCP Europe, creator and supporter of the Institute for Innovation and Competitiveness i7 and Lectra, a founding member and historical partner of i7, have long cooperated on issues relating to innovation.
It is in this context that the "Fashion and Technology" Chair was created, dedicated to teaching and research on the interaction between technology and innovation in its many different forms in the fashion and luxury goods sector.

The Chair will be led by Valerie Moatti, Professor at ESCP Europe and specialist in growth strategies and the strategic dimension of Supply Chain Management, and Celine Abecassis–Moedas who is a Professor at the Universidade Católica Portuguesa, where she teaches strategy and innovation management, and a visiting professor at ESCP Europe.


The meaning of our partnership with Lectra

Innovation is a key lever for economic growth.

Lectra is the world leader in integrated technology solutions that automate, streamline and accelerate the product design, development and manufacture of products for industries using soft flexible materials.

Since its beginning in 1973, Lectra has always held innovation at the heart of its business and development strategy. Innovation is a key element of Lectra, which puts all its expertise and creative energy to serve a single purpose: supporting its customers; garment manufacturers, automobile, furnishing and a wide variety of other industries (aerospace, shipbuilding .... ) in an increasingly demanding world, without geographical or cultural boundaries, where competition puts constant pressure on prices, production rates and creativity.

Lectra has a holistic approach to innovation and makes it the driver both of its business model and its competitiveness.


What is the objective of this Chair?

Lectra and ESCP Europe share the ambition to create a centre for research and transmission of knowledge where technology and innovation interact in the fashion and luxury goods sector.

  • The "Fashion and Technology" Chair aims to deepen and promote the role of technology as a catalyst for future innovation in the fashion and luxury goods sector among students and ESCP Europe alumni and the large community interested in these issues.
  • In particular, the Chair will analyse the emergence of new strategies and new "business models", especially in China, examine the specificities of the fashion and luxury goods industry and their approach to creation and innovation in the face of new technology, embed technology in the developmental challenges of the supply chain, the digital world and of retailing…


What areas of research?

Creation, Production, IT, Retail, Supply Chain... many are the professions and activities in the fashion industry in which technology is a source of innovation. These multiple viewpoints will give structure to the work and activities of the Chair.

The work of the Chair will indeed focus on new approaches to innovation and new business models in the creative industries, especially fashion, with a particular focus on certain emerging markets such as China.


Valérie Moatti is an Associate Professor in the Information and Operations Management departement at ESCP Europe Paris Campus

Valérie Moatti is an Associate Professor in the Information and Operations Management department at the ESCP Europe Paris Campus.

Celine Abecassis-Moedas is Associate Professor at CATÓLICA-LISBON and visiting Professor at ESCP Europe

Celine Abecassis-Moedas is an Associate Professor at CATÓLICA-LISBON and Affiliate Professor at ESCP Europe.

The opening ceremony of the "Fashion & Technology" Chair - 6th February 2014

The Chair was launched on the 6th February 2014 with a round table discussion on "Fashion and Technology: a paradoxical driver of innovation?"organised by Lectra and ESCP Europe in Paris, bringing together several fashion industry leaders and well-known personalities.

With John Palacin, advisor of the Minister of Industrial Renewal, Didier Grumbach, chairman of the Fédération Française de la Couture, du Prêt-à-Porter des Couturiers et des Créateurs de mode, Christian Blanckaert, chairman of Petit Bateau, Jacques Bungert, chairman of Courrèges, Daniel Harari, CEO of Lectra, Valérie Moatti, teacher at ESCP Europe, Céline Abecassis-Moedas, Teacher at the Universidade Católica Portuguesa.

Find the video of the key-moments.
(French version)