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As part of a partnership with Blue Factory, the incubator of ESCP Europe, Hachette Innovation Program is supporting the incubation of two start-ups, Celestory and Les Editions Inédits.

Hachette Innovation Program has partnered with the Blue Factory to support companies that offer innovative ideas adapted to the publishing value chain. Thus, within the framework of a call for projects, two companies were selected by a jury composed of collaborators of Hachette Livre and Blue Factory:

  • "Celestory" is a tool that allows you to write, direct and generate interactive scenarios in the form of an application (chatbot, video game, alexa) without coding.


Pierre Lacombe (at the right) with two members of his team, Vincent Néel and Jonathan Picques


  • Les éditions Inédits, which is working to create a collaborative writing platform: "Les Arbres d'Inédits".

Editions Inédits

Florence Euverte one of the co-founders of Les Editions Inédits

Until April 2019, these two start-ups will benefit from a double support. On the one hand, this partnership allows them to test and implement their solutions with the resources of the Hachette Livre group: Celestory is thus supported by Hachette Jeunesse Licences and Les Arbres d'Inédits is supported by Le Livre de Poche. They are also invited to meet with professionals from the group who will provide them with advice. On the other hand, they are hosted and supported in the Blue Factory ESCP Europe incubator alongside 8 other innovative start-ups. Celestory and Les Arbres d'Inédits thus integrate an intense programme, each supported by a coach and a mentor, both former entrepreneurs of Blue Factory ESCP Europe.