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Summer Course
ChinaMed Business Program
Curriculum

ChinaMed LogoThe ChinaMed Business Program (CMBP) offers a unique combination of crash courses – for a total of 200+ hours of lectures, company visits, business cases and soft mentoring – designed to equip a high-power group of prospective managers and entrepreneurs with strategic skills in the areas of business internationalization, cross-cultural management and creative entrepreneurship, with a focus on China and the Euro-Mediterranean region.

This full-time Summer course is promoted by the TOChina Hub (University of Torino, ESCP Europe Business School and T.wai, the Torino World Affairs Institute) in partnership with Peking University.

CMBP selects up to 50 graduate students and dynamic future managers for a full-immersion training experience in China.
All sessions are delivered in English.

The 7th edition of CMBP is hosted by Peking University – ranked 2nd among universities in BRICS countries, according to QS BRICS University Rankings – and takes place across Beijing, Chongqing and Shenzhen (China) from July 19th to August 23rd, 2019.

Student Profiles

  • University-level students and recent graduates
  • Existing/prospective ESCP Europe students
  • Those on work experience or a gap year
  • Anyone considering a career in management who is aware of China’s centrality to global business
ChinaMed Business Program - Class 2018 - ESCP Europe

Class of 2018


35 young talents from Italy, China, the US, Germany, Hungary, Albania and Switzerland were granted a place and scholarships in the 2018 edition of the programme.

The class consisted of students and young professionals from various fields: international relations, economics & management, architecture, engineering and legal studies.

Students benefit from


1

F2F plenary sessions
All participants work together with the facilitator to discuss critical issues and share best practices, acquire new tools/ methodologies/insights, focus on specific key working areas, defining actionable plans

2

Group projects
Participants work in sub-groups to enhance their teamwork capacity, deploy what has been learnt in plenary sessions, implement best practices and experiment new ones, develop entrepreneurial brand-building – guided by a mentor

3

Business cases
Highly interactive learning environment in class through case study discussions and exercises, MBA-style methodology based on real business cases, group coaching at both group and individual level to boost skills, overcome gaps, stimulate innovation and deliver actionable plans

4

Company visits
Cutting-edge Chinese and international companies open their doors for on-site learning activities and their HR managers get to know CMBP participants in person rather than through their CVs

5

Informal personal coaching
Beijing, Chongqing and Shenzen’s exuberant nightlife offers a perfect context to carry on discussing career visions and business ideas informally with faculty and guests

6

Access to ESCP Europe career services
Holders of the CMBP certificate, officially released by Peking University at the end of the program, may take part in the Career Fair organized by ESCP Europe Turin Campus yearly.

Junxuan He – ChinaMed Business Program 2018 Alumnus – ESCP Europe Bachelor in Management student

I applied to the CMBP for several reasons. As a Chinese studying in Europe, I want to know more about how international business work across different regions and discover new business opportunities. We had the chance to travel and study in different cities in China. It's a great opportunity to learn the diversity of China which is really important for doing business in that country.
I am 100% recommending the ChinaMed Business Program if you are interested in international business and want to have an unforgettable experience
.”

Junxuan He
ChinaMed Business Program 2018 Alumnus
ESCP Europe Bachelor in Management student

For more information please contact us

CMBP Students Visiting ZTE Headquarters in Shenzhen

Key Features

  • 5-week, China-based summer course broadening horizons from Europe to the Far East.
  • 200+ hours of lectures on marketing and entrepreneurship issues, company visits, business cases and soft mentoring by managers from various fields and engaged in China.
  • 3 cities: CMBP takes place in China, across the three Peking University campuses in Beijing, Chongqing and Shenzhen.
  • 90% of CMBP alumni find a job within three months of graduation.
  • Strategic Corporate Partners in particular support the CMBP’s ambition to train the next generations of managers engaged in the projects stimulated by China’s Belt and Road initiative.
TOChina Hub Logo

Summer Course
ChinaMed Business Program
Curriculum

ChinaMed LogoThe ChinaMed Business Program curriculum has been especially developed by an international team of scholars of contemporary China together with European executive education specialists and China-based professionals. All faculty members are accomplished business executives, legal professionals and academics from some of the world’s best universities and most dynamic companies.
Professor Vittorio De Pedys - ChinaMed - ESCP Europe Faculty

The program aims to respond to the growing demand for highly-qualified profiles combining substantive competence on China and the Euro-Mediterranean region, good command of the basics of international business, and an entrepreneurial spirit free of naiveté.

The methodology employed by CMBP faculty is based on the principles of action learning, where teaching aims to develop knowledge, competences and attitudes that can quickly be operationalized in the business world.

Training sessions comprise formal lectures, team project work, case studies analyses, business model testing, start-up business plan simulations, and both formal and informal conversations with a variety of guests who have first-hand experience of entrepreneurship and management across China and the Euro-Mediterranean region. Company visits to some of China’s most innovative enterprises are arranged weekly.

A trademark of the CMBP is its faculty’s commitment to one-to-one soft mentoring: participants are encouraged to approach instructors and guests individually both during and after the program for advice and networking tips.

For more information please contact us

CMBP Students Visiting ZTE Headquarters in Shenzhen

Key Features

  • 5-week, China-based summer course broadening horizons from Europe to the Far East.
  • 200+ hours of lectures on marketing and entrepreneurship issues, company visits, business cases and soft mentoring by managers from various fields and engaged in China.
  • 3 cities: CMBP takes place in China, across the three Peking University campuses in Beijing, Chongqing and Shenzhen.
  • 90% of CMBP alumni find a job within three months of graduation.
  • Strategic Corporate Partners in particular support the CMBP’s ambition to train the next generations of managers engaged in the projects stimulated by China’s Belt and Road initiative.
TOChina Hub Logo

Summer Course
ChinaMed Business Program
Admissions

Places on this course are limited, and all applications are treated on a first-come, first-served basis.

The following documents must be submitted with your application:

  • University transcripts as proof that you have graduated from or currently enrolled in a Higher Education programme
  • A copy of your up-to-date CV, including your address information
  • Photocopy of passport or ID
  • A motivation letter explaining why you would like to join this course

If you are a non-native English speaker, you will be required to provide English language certificates to support your application or pass an English test provided by the admission team.

For more information please contact us

CMBP Students Visiting ZTE Headquarters in Shenzhen

Key Features

  • 5-week, China-based summer course broadening horizons from Europe to the Far East.
  • 200+ hours of lectures on marketing and entrepreneurship issues, company visits, business cases and soft mentoring by managers from various fields and engaged in China.
  • 3 cities: CMBP takes place in China, across the three Peking University campuses in Beijing, Chongqing and Shenzhen.
  • 90% of CMBP alumni find a job within three months of graduation.
  • Strategic Corporate Partners in particular support the CMBP’s ambition to train the next generations of managers engaged in the projects stimulated by China’s Belt and Road initiative.
TOChina Hub Logo

Summer Course
ChinaMed Business Program
Fees And Financials

2019 Tuition fees: €6,000

  • Fees are set at €4,000 per person for all ESCP Europe students and prospective students (EU and non-EU).
  • Fees cover tuition, teaching materials, transfers within China, and access to Peking University campuses across the three cities.

Participants must take care individually of their visa application, travel to and from China, accommodation, insurance, and any other expense.

For more information please contact us

CMBP Students Visiting ZTE Headquarters in Shenzhen

Key Features

  • 5-week, China-based summer course broadening horizons from Europe to the Far East.
  • 200+ hours of lectures on marketing and entrepreneurship issues, company visits, business cases and soft mentoring by managers from various fields and engaged in China.
  • 3 cities: CMBP takes place in China, across the three Peking University campuses in Beijing, Chongqing and Shenzhen.
  • 90% of CMBP alumni find a job within three months of graduation.
  • Strategic Corporate Partners in particular support the CMBP’s ambition to train the next generations of managers engaged in the projects stimulated by China’s Belt and Road initiative.
TOChina Hub Logo