alertAlert suspicious messages affecting higher education institutionsalert
We have been informed of a suspicion of massive phishing on illegal collection of school fees during the summer period. Phishing is a fraudulent technique used by hackers to retrieve generally banking or personal information. Before making any miscellaneous online payments or tuition fees, we invite you to be very careful and check the URL source (domain name) to ensure that you are on an official and secure site. Also check the sender's name in your emails and make sure that the spelling is correct. ESCP Europe will never ask you for personal information (username, secret code...) by e-mail. REMINDER: rules for protecting your access codes your passwords are strictly reserved for personal use, their conservation is under your responsibility.

We use cookies to ensure that we give you the best experience on our website. If you continue without changing your settings, we'll assume that you are happy to receive all cookies on the ESCP Europe website. However, if you would like to, you can change your cookie settings at any time.


Beatrice Collin is Professor of Strategy and International Management at ESCP Europe, where she was Dean of the Faculty from 2014 to 2017. She has also taught at the University of Paris II and has been visiting Professor at Cornell University (US) and Cass Business School (UK). Since 2016, Beatrice Collin has been a member of the Board of Directors of the École des Arts et Métiers Paris Tech (ENSAM).
Her teaching and research focus on international companies, their strategy, their governance and the distinctive issues of their management, particularly in relation to their cultural diversity. Beatrice Collin works with large companies such as L'Oréal (on which she has written two books), Crédit Agricole, Kraft Jacobs Suchard, Carrefour, Adecco, but also medium-sized companies that are successfully leading their globalisation process. 
For a number of years, this has led her to design and run "executive" seminars for European and international companies interested in preparing their leaders (and future leaders) for the major changes and challenges of today's and tomorrow's world, be it digitalisation, multipolarity or the circular and sustainable economy.
Béatrice Collin has a triple background in Management, International Economics and Political Science. She is a graduate of the Institut d'Études Politiques de Paris and has completed doctoral studies, jointly with the Department of Economics and the Johnson Graduate School of Management at Cornell University, NY. 
Béatrice Collin is a member, reviser and Session Chair Person at the Academy Of Management, a member of EIASM (European Institute for Advanced Studies in Management) and a founding member of EURAM (European Academy of Management).
In 2017, Beatrice Collin received the insignia of Chevalier de l'Ordre National du Mérite.


International Business Environment
European Business Environment

Conference Proceedings

COLLIN, B. (1999), Quels sont les enjeux de l'innovation technologique?, in: ROUACH D. (ed.), Management du transfert de technologie, PUF, in press.
COLLIN, B., GEAY, A. and C. HAHN (2005), Pour une nouvelle approche de l'alternance dans l'enseignement supérieur, in: BESSON M., COLLIN B., GEAY A., HAHN C. (eds), L'alternance dans l'enseignement supérieur : Enjeux et perspectives, L'Harmattan, pp 15-30 16 p.
COLLIN, B. (2005), Programmes de formation à temps partiel : un nouveau rapport au savoir ?, in: BESSON M., COLLIN B., GEAY A., HAHN C. (eds), L'alternance dans l'enseignement supérieur : Enjeux et perspectives, L'Harmattan, pp 79-98 20 p.
DELPLANCKE, J. F. and B. COLLIN (2006), Le processus d'internationalisation des entreprises : y a-t'il une spécificité européenne ?, in: PINOT DE VILLECHENON F. (ed.), La mondialisation et ses effets : nouveaux débats, L'Harmattan, pp 229-240 12 p.
COLLIN, B. and M. BESSON (2008), Les différentes formes de l'alternance, in: HAHN C., ALEXANDRE-BAILLY F., GEAY A., VIGNON C. (eds), Former les managers : quand l'alternance s'invite dans le débat, Vuibert, pp. 9-15 7 p.


COLLIN, B. (1996), Marketing international, REVUE FRANCAISE DU MARKETING, n° 157-158, pp 3-222 220 p.
COLLIN, B. (1996), Marketing international : les outils, REVUE FRANCAISE DU MARKETING, n° 157-158, pp 11-94 84 p.
COLLIN, B. (1996), Outils d'analyses de l'environnement international et choix des modes de développement, REVUE FRANCAISE DU MARKETING, n°157-158, pp 11-22 12p.
COLLIN, B., DELPLANCKE, J. F. and P. RAIMOND (2001), La logique des mondes: Contribution à l'analyse du changement dans les organisations, GESTION 2000, vol. 18, n° 5, pp. 15-34 20 p.
COLLIN, B. and B. COVA (1994), Price wars and over competition in Europe, EUROPEAN MANAGEMENT JOURNAL, pp 346-347 2 p.
HAHN, C., COLLIN, B. and M. BESSON (2004), L'alternance dans l'enseignement supérieur au management., REVUE FRANCAISE DE GESTION, n° 151, vol. 30, pp 69-80 12p.


COLLIN, B. and D. ROUACH (2009), Le Modèle L'Oréal: Les stratégies clés d'une multinationale française, Management en action, Paris, Pearson Education.
COLLIN, B., FORATIER, Y. and P. POTIE (2009), Valoriser la DSI au sein de l'entreprise: Faire du marketing de la DSI un levier de performance, Management des systèmes d'information, Paris, Dunod.
COLLIN, B., KING, I. and P. RAIMOND (2001), Proceedings of the 8th International Workshop on Management and Organization Cognition "Thinking and Acting in/on Organizations", 2001, May 30-June 1st, Paris, ESCP-EAP, in press.
COLLIN, B. and J. F. DELPLANCKE (2015), L'Oréal, la beauté de la stratégie, Paris, Dunod.
COLLIN, B. (2005), L'alternance dans l'enseignement supérieur, Enjeux et Perspectives, L'Harmattan.

Edited Special Issue

COLLIN, B., MOREL, P. and C. VADCAR (Eds) (2009), Etats-Unis: Clés d'accès au premier marché mondial, Rapports et études de la Chambre de Commerce et d'Industrie de Paris, Paris, La Documentation Française.
HAHN, C., BESSON, M. and B. COLLIN (Eds) (2005), L'Alternance dans l'enseignement supérieur: Enjeux et perspectives, Paris, L'Harmattan.

Search the faculty