-Webinar Series
COVID-19 – INSPIRATION FOR CHANGE

Overview

The coronavirus (COVID-19) is currently disrupting our daily lives and creating a climate of uncertainty for both ourselves personally and the business community. This series, offered by ESCP Executive Education and co-developed with professors from our 6 European campuses, will tackle key issues of management in the context of the coronavirus.

OBJECTIVE

To support companies and managers by providing insights that will help them understand and navigate this unprecedented situation.

Curriculum & Calendar


Webinar I - Diana Clarke - Making a Case for Remote Leadership
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Engaging teams and Achieving Results with others in a Virtual World.

The way we work together, the roles of physical space and the relationships that develop in that space have been intimately linked to the technology of the times. Most of our communication is implicit, governed by nonspoken rules, whether we refer to accountability, respect, decision making, or the use of power.

Our physical space and the resources and tools we use, play a critical role in shaping leadership and organizational culture. It is this implicit communication that allows most decisions in an organization to be hatched outside the meeting rooms.

The exponential change we are seeing means in fact that the way we work has changed more in 15 years than it has in the previous century. Yet, leadership has not kept up at the same pace. In a digitized environment, the unspoken ties that physical presence gives meaning to, disappear.

How can we make sure in such a context that leaders do more than connect isolation, but create and inspire virtual communities with an implicit language aligned with the organizational values, such as inclusion, diversity, creativity, fairness?

In this Masterclass, Diana Clarke, affiliate professor of ESCP Business School with 30 years of experience in Executive Development, will explore key leadership dimensions that will be both specific and unique to our unfolding and evolving organizational culture.

Your host

Diana Clarke
Affiliate Professor of ESCP Business School
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Calendar

29 April - 5:00 p.m. to 6:00 p.m. (CEST)

Webinar II - Benjamin Voyer - What behavioural science can tell us about buying behaviour in the wake of a Pandemic.
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In the last few weeks, the world has witnessed irrational and extreme behaviours - from stockpiling toilet paper to failing to abide by life-saving lockdown measures.

Those behaviours can appear puzzling but are rooted in deeper inner psychological mechanisms. From a psychological point of view, those behaviours can be explained by three main dimensions.

Social first, as the current context, shows how much of an individual’s behaviour is dependent on its social environment, cultural norms, or group behaviours. This is made apparent in the way different countries have tried to address the pandemic.

Cognitive, second, as irrational behaviours often have roots in cognitive biases, for instance, a short-term bias, which makes users less likely to behave in a way that is supportive of long-term societal interests.

Evolutionary, third, as some of the behaviours and information processing strategies we have inherited from our hunter-gatherer ancestors make use more susceptible to spread unhelpful rumours and other potentially unreliable information.

Your host

Benjamin Voyer
Professor of Entrepreneurship
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Calendar

04 May - 6:00 p.m. to 7:00 p.m. (CEST)

Webinar III - Philip Meissner - How can you use COVID-19 to drive your digital strategy
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The Corona crisis has shown us how digital our companies are.

From processes to business models, we have seen that there is a lot to do to stay competitive in the decade to come. In this webinar, you will learn the key drivers for digital transformation, and we will discuss the massive opportunity that exponential technologies provide. Every industry will be affected by this change. Are you prepared?

Your host

Philip Meissner
Professor of Management

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Calendar

12 May - 5:00 p.m. to 6:00 p.m. (CEST)

Webinar IV - Sylvain Bureau - Working in an improbable world: What can we learn from artists?
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Most of us can’t predict what will happen to our companies and positions in the coming year. This webinar humbly seeks to offer some leads to navigate this improbable new world.

The Covid-19 crisis has transformed risks into uncertainty. Optimizing existing processes won’t do the job – although that’s what most managers do best. Perhaps time has come to try something you’ve never done before to address such business issues. How about art?

Great artists are remembered because they produce unknown forms, meanings and criticism. They create pieces of art that overturn traditional interpretations of problems. Doing so, they set new standards and models that often anticipate long-term changes. How can we learn from them?

This webinar explores avant-gardist practices that challenge the status quo and help conceive unexpected solutions in business. For this, we’ll share the Art Thinking method, designed to change your routines, and ultimately create the improbable with certainty. As Oscar Wilde once said, “one should always be a little improbable”. It may be the right time to do so.

Your host

Sylvain Bureau
Professor of Entrepreneurship
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Calendar

20 May - 2:00 p.m. to 3:00 p.m. (CEST)

Webinar V - Martin Kupp & René Mauer - “Building uncertainty competence: applying the entrepreneurial method”
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Your hosts

Martin Kupp
Associate Professor of Entrepreneurship
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René Mauer
Professor of Entrepreneurship
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Calendar

28 May - 11:30 a.m. to 12:45 p.m. (CEST)

Webinar VI - Marie Taillard  - Daniela Lup Virtual collaboration – creative opportunity or trendy affliction?

Your hosts

Marie Taillard
Professor of Marketing
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Daniela Lup
Associate Professor of Management
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Calendar

09 June - 6:00 p.m. to 7:00 p.m. (CEST)

Webinar VII - Hsin-Hsuan (Meg) Lee - Storytelling in crisis communication

Your host

Hsin-Hsuan (Meg) Lee
Associate Professor of Marketing
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Calendar

07 July - 6:00 p.m. to 7:00 p.m. (CEST)

Webinar VIII - Kamran Razmdoost - How do people manage disruptions? The collapse of market structures & the emergence of a new consumption culture

Your host

Kamran Razmdoost
Associate Professor of Marketing
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Calendar

11 August - 6:00 p.m. to 7:00 p.m. (CEST)

Audience:

Managers & leaders from both large and smaller organisations will find these webinars useful


Fees
Free access

If you are interested in customising these webinars for your company or would like more information on our programmes please contact us.

Your Hosts


Diana Clarke - Affiliate Professor of Management

Diana Clarke

Affiliate Professor of Management

Benjamin Voyer - Professor of Entrepreneurship

Benjamin Voyer

Professor of Entrepreneurship

Philip Meissner - Professor of Management

Philip Meissner

Professor of Management

Sylvain Bureau - Professor of Entrepreneurship

Sylvain Bureau

Professor of Entrepreneurship

Martin Kupp - Associate Professor of Entrepreneurship

Martin Kupp

Associate Professor of Entrepreneurship

René Mauer - Professor of Entrepreneurship

René Mauer

Professor of Entrepreneurship

Marie Taillard - Professor of Marketing

Marie Taillard

Professor of Marketing

Marie Taillard - Professor of Marketing

Daniela Lup

Associate Professor of Management

Hsin-Hsuan (Meg) Lee - Visiting Professor of Innovation and Strategy

Hsin-Hsuan (Meg) Lee

Associate Professor of Marketing

Kamran Razmdoost - Associate Professor of Marketing

Kamran Razmdoost

Associate Professor of Marketing